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1868

This is the logo of Kajima Gumi, the name that Kajima Corporation has when it was originally founded. 力, the internal part of the logo, is a Japanese character that is read as “Ka” (as in “Kajima”) and also can represent “strength” or “ability.” Therefore, although this symbol is quite simple, it also represents the capabilities of Kajima Gumi. In addition, the joined horizontal and vertical lines represent a carpenter’s square, symbolizing technology. By the way, this logo began to be used in the first year of Japan’s Meiji period, a time of great change in Japan.

logotype

1911

The logo described above was aesthetically lacking, so in 1911 or so, a different one was created (see right). At its center is a stylized version of the seal of Kajima's founder, Iwakichi Kajima, which is combined with the letter “K” for Kajima.

logotype

1963

A rectilinear logo was created in 1963(see far right) for use in printed matter and as Kajima’s logo (as well as being utilized in badges and emblems used or worn by Kajima employees). As the previously used logo(also shown) continued to be used on company flags and signs at Kajima workplaces, once the new one was designed, two different corporate logos began to be used at Kajima.

logotype

1984

The two logos were combined into a revised logo (see right). At the same time, a logotype using Japanese characters that read “Kajima Kensetsu” was also created.

logotype

1991

The Kajima logo was revised to inspire the company onto new achievements as the 21st century approached. A rounded design was created that was inspired by the traditions of Kajima and its original logo and that also expresses one of Kajima’s corporate principles, “Creating environments that are truly comfortable.” In addition, in order to promote the spirit of Kajima’s “federal-style management” both inside and outside the group, the current logotype, 鹿島建設 (“Kajima Kensetsu”), was shorted by two Japanese characters by removing the ones meaning “construction,” leaving 鹿島 (“Kajima”) as the logo. The font used has been switched to one that is bolder and clearer, but rounded at the same time.

logotype

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